When the Unthinkable Happens
Be Ready When Disaster Strikes
When disaster strikes you or your customers, will everyone be prepared? Will power availability be a given and not a major stressor that consumes everyone’s time and concern for the first few days?
When power goes out for days or weeks, merchandise spoils, sensitive machinery becomes damaged, data backups become unavailable, customers abandon their orders and seek the competition—and businesses fail. Yet, despite these dire—and very real—possibilities,71% of small business owners don’t have a standby generator (2013 Small Business Disaster Survey).More surprisingly, 72% of business owners of all sizes, including business, government and academic institutions, don’t have an adequate disaster readiness plan(Disaster Recovery Preparedness Council).
Unfortunately, the likelihood of businesses and industrial concerns in the U.S. and Canada (and elsewhere) being impactedby disasters, especially natural weather events, is increasing.
* The National Oceanic and Atmospheric Administration(NOAA), reports that the number of $1 billion+weather events has risen from two to 10 per year, on average from the 1980s to 2010.
* 65% of U.S. businesses are located in areas affected by natural disasters (Symantec).
* Weather systems can cause power outages far from their “strike” locations. Superstorm Sandy (2012) affected 24 U.S. states as far away as Wisconsin. Hurricane Ike (2008) caused widespread damage across all or parts of 11 states in the U.S., and parts of Canada (Ontario).
The proliferation of mobile devices is exacerbating the problem, as many business owners now believe they can run their businesses from a mobile device (62%, per the Business Disaster Survey cited earlier). That works well for a few days, unless the company requires the Internet, or access to its onsite data, or any of a number of “pieces of the puzzle.”
The only certain solution that affords business continuity and protects the safety of personnel, equipment and operations is a permanent backup power solution.
Weather systems can cause power outages far from their “strike” locations.
HIPOWER SYSTEMS is a leader in providing continuous and backup power in virtually every possible configuration. It is trusted by companies that have incredibly remote operations, because they know that HIPOWER SYSTEMS generators can be trusted upon in an emergency to do their jobs. When disaster strikes, isn’t that who you want by your side?
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